Nintendo Cereal System is a breakfast cereal that featured two Nintendo franchise characters, Mario and Link. Produced in 1988 by Ralston Purina the cereal promoted the Super Mario Bros. and The Legend of Zelda video games for the Nintendo Entertainment System. Ralston named the cereal after the Nintendo Entertainment System as they were looking to capitalize on the massive success the system had in North America at the time.
Donkey Kong Cereal is a breakfast cereal that was based on the 1981 hit arcade game Donkey Kong. Produced by Ralston Purina the cereal was promoted as “crunchy barrels of fun for breakfast”. The cereal landed on store shelves in late 1982 making it the first video game branded breakfast cereal edging out the General Mills Pac-Man cereal which launched in 1983 by one year.