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Primal Rage

Primal Rage Feature ImagePrimal Rage is a fighting game that was developed by Atari Games and published by Time Warner Interactive for arcades.  Released in 1994, the one-on-one fighting game impressed gamers with its graphical style.  The game featured a unique visual style that was created by using hand-crafted 3D clay figures and stop motion animation.

The game was conceived during an annual brain-storming session at Time Warner Interactive where employees would discuss potential new game ideas.   Jason Leong pitched the idea for a head-to-head dinosaur fighting game a few years prior during one of the brain-storming sessions.  His idea was revisited when another employee mentioned a similar concept during a later brain-storming session.

During the beginning of the game’s development, Leong created a series of production sketches of the fighters.  Using the drawings created by Leong as a basis, model maker Dan Platt sculpted model figures of the fighters.  Using the models created by Platt flexible metal armatures were created and placed inside a plaster reproduction of the clay sculpture then injected with latex and baked in an oven to create a flexible rubber model.  Once the rubber model is removed from the mold it is painted by an airbrush artist and is then ready for use in stop motion photography.

Primal Rage Model Creation

Primal Rage Logo
Developer(s)Atari Games
Publisher(s)Time Warner Interactive
SeriesN/A
PredecessorNone
SuccessorNone
Platform(s)Arcade
Media TypeCabinet
ReleaseNA: August 1994
Genre(s)Fighting
Mode(s)Single-player
Multiplayer
Development TimeTBD
BudgetTBD
SalesTBD
RatingESRB: T
Rereleased Platform(s)Ports
3DO – 1995
Amiga – 1995
DOS – 1995
Game Boy – 1995
Game Gear – 1995
Genesis – 1995
Jaguar CD – 1995
PlayStation – 1995
Sega 32X – 1995
Super Nintendo – 1995
Sega Saturn – 1996

Set in an apocalyptic world after a meteor has struck the Earth, seven gods from ancient times awoke, and are now attempting to take control of the post-apocalyptic world.  Players control one of the seven large beasts and battle each other to determine the planet’s fate.  Human civilization was immensely affected by the meteor strike and humanity regressed over time back to the Stone Age.  The planet is now referred to as “Urth” by the survivors of the catastrophe.

The event caused seven creatures to emerge from their slumber deep within the Urth’s crust.  The seven creatures are worshiped as gods by the segregated human tribes.  Four of the creatures are known as “Virtuous Beasts” who want to keep peace on Urth, and the other three creatures are known as “Destructive Beast” who want to cause the world further chaos for their own benefit.

Primal Rage Characters MagazineWhile fighting, human tribes will wander nearby and worship their gods during battle.  During battle the creatures can toss the tribesmen around or devour them to regain strength.   Eating the opponents’ worshippers will result in a bonus, increasing the players score while eating your worshippers will penalize the player.

Primal Rage was a major commercial success spawning the creation of a line of action figures, comics, a novel and other merchandise tie-ins.  The commercial success of the arcade game caused Atari Games to achieve more profit from the game’s related merchandise then the game itself.  The game was ported to many 16-bit and 32-bit home consoles and was promoted by Time Warner Interactive by hosting a “National Primal Rage Video Game Tournament” at Six Flags in October 1995.  Despite the success of the game a sequel was never release, however development of a sequel was in the works but was ultimately cancelled to focus on other projects.

Game Screenshots:

Behind the scenes of Primal Rage

  • Credits
  • Cover Art
  • Arcade Manual
  • Genesis Manual
  • SNES Manual
  • Music
  • Media & Promo Material

ProfileNameRole
Dennis HarperDennis HarperProducer
Programmer
Cameron PettyCameron PettyAssociate Producer
Designer
Profile PlaceholderFrank KuanDesign
Programmer
Jason LeongJason LeongArt Director/Surgeon
Jeanne ParsonJeanne ParsonComposer/Sounds
Don PaauwDon PaauwHardware Engineer
Pete KleinowPete KleinowStop Motion Animation
Mark Stephen PierceMark Stephen PierceExecutive Producer
Stephen RiesenbergerStephen RiesenbergerSpecial Thanks
Profile PlaceholderMichael PooleSpecial Thanks
Mike AlbaughMike AlbaughSpecial Thanks
Gil ValadezGil ValadezSpecial Thanks
Profile PlaceholderNicholas SternSpecial Thanks
Profile PlaceholderRon SeawrightSpecial Thanks
Jody BurgessSpecial Thanks
Profile PlaceholderDerryl DepriestSpecial Thanks
Sharon PlotkinSharon PlotkinSpecial Thanks
Pamela McDonaldSpecial Thanks
Dan PlattDan PlattSpecial Thanks
Profile PlaceholderMichael RuggSpecial Thanks
Profile PlaceholderChris GreenSpecial Thanks
Profile PlaceholderJoe DieuSpecial Thanks
Rob RoweRob RoweSpecial Thanks
Chris TangChris TangSpecial Thanks
Betsy BennettSpecial Thanks
Chuck PeplinskiSpecial Thanks
Profile PlaceholderRick YoshidaSpecial Thanks
Patrice CrawfordPatrice CrawfordSpecial Thanks
Profile PlaceholderDavid MarchSpecial Thanks
Profile PlaceholderCraig SoSpecial Thanks
Profile PlaceholderAlex SmithSpecial Thanks
Profile PlaceholderDave CookSpecial Thanks
Profile PlaceholderAdalbert MlakSpecial Thanks
Sean MurphySean MurphySpecial Thanks
Profile PlaceholderGuy HimberSpecial Thanks
Profile PlaceholderBrian ClarkeSpecial Thanks
Profile PlaceholderKirk MontezSpecial Thanks
Profile PlaceholderLeon FritzSpecial Thanks
Profile PlaceholderDave PorteraSpecial Thanks

Arcade

Genesis (North American Release)

Mega Drive (European Release)

32X (North American Release)

Super Nintendo (North American Release)

3DO (North American Release)

Sega Saturn (North American Release)

Jaguar CD (North American Release)

PlayStation (North American Release)

Game Gear (North American Release)

MS-DOS (North American Release)

Media & Promotional Material